Analytics

Metrics

• Visitors — unique visitors identified by a first-party cookie, reset daily
• Pageviews — total page loads across all visitors
• Sessions — grouped sequences of pageviews within a 30-minute inactivity window
• Bounce rate — percentage of sessions where only one page was viewed
• Avg. session duration — mean time between first and last event in multi-page sessions

Breakdowns

Beyond the headline metrics, the dashboard breaks traffic down by top pages, entry & exit pages, sources (referrers, UTM sources, and channels), locations (country and city), devices, browsers & OS, and new vs. returning visitors.

Date ranges

Choose from Today, Last 7 days, Last 30 days, or Last 90 days. Each range shows a comparison to the previous equivalent period so you can spot trends at a glance.

Filters

Click any row in the Top Pages, Sources, Locations, or Devices tables to filter the entire dashboard to that segment. Click the active filter pill to clear it. You can also click a city or country in the Live stream to jump directly to a filtered analytics view.

Bot filtering

Bot traffic is filtered by default using a regularly updated user-agent blocklist. You can toggle this in Site Settings — useful if you want to include traffic from known monitoring tools.